Table of Content: Introduction Global Data About Amounee Challenges Faced by Amounee.com Shoppr as a Solution Key Takeaways Introduction Every marketing dollar that you put into paid ads, chances are you are losing the same amount of marketing dollars. According to Statistica, e-commerce was responsible for around $2.3 trillion in sales in 2017 and expected […]
Cart Abandonment: Meaning and a step-by-step guide Cart abandonment rate is a very crucial metric to measure because a high abandonment rate can lead to a poor client experience or broken sales funnel. Decreasing cart abandonment drives legitimately to more deals and revenue, so improving the checkout flow should be a primary focus for online […]
Statista.com, the globally renowned source for statistical data, mentions that the market growth of E-commerce globally in 2019 is estimated at 20.7% and for 2020 at a marginally lower rate of 19%. In this current year, E-commerce sales globally have reached US$3.53 trillion. The total sales value of E-commerce worldwide is expected to US$6.54 trillion […]
Email marketing Among the free tools is Omnisend which combines automated email marketing with SMS as well as Facebook and Google retargeting. At the outset, Omnisend starts out with a welcome email to your customers after they sign up. This email introduces your store to the customer. Order confirmations, shipping confirmations, cancellation confirmations are buttressed […]
Google and Facebook occupy the top two positions. Let us take a look at the rest of the field. Most Ad platforms deliver their ads through an auction while some are based on membership. The number of channels that a platform covers varies with different platforms. Demand-side platforms (DSPs) are ad platforms that serve out […]
The first step is to set up your YouTube channel. More than one person can be enabled to manage your channel. This facility is possible with a Brand Account as opposed to a Personal Channel, which are the two types of accounts you can have on YouTube. An existing YouTube channel can also be added […]
Many factors need to reach a suitable level for e-commerce to take off and achieve sustained growth. Online marketing and Social media marketing have evolved fully with the future lying in e-commerce stores not only being able to reach out to their consumers but also to deliver experiences that resonate with customers at an individual […]
Henry is an entrepreneur running not just multiple e-commerce stores – but he also has his personal brand, decisivemarketer.com. One of his e-commerce stores running under the brand SeniorCare broke 7 figures in sales couple of years back and he’s here to tell us how he did it from the start and also some really good […]
When you want to advertise on Facebook, there are three marketing goals that you can choose from in order to identify a roadmap for your advertising mission. The three goals areGet people to notice (raise awareness) Get people to notice (Raise awareness) Get people to engage (grow engagement) Get people to act (boost conversions) On […]
Sites need to be fully aware of the value their best customers hold. The metric that delivers this comprehensive insight is Customer Lifetime Value(CLV).
Get a basic understanding of how you can use Google AdWords and Facebook Ads to your advantage through placing the right ads in front of right people.
Gaining ground in the world through digital marketing is all about being visible when customers are looking for your product. How would you do that?